ISM Qualification Fees List

01 January 2020 – 31 December 2021 Version 2.0

Qualification registration fees

All registration fees are subject to VAT at 20% (funded qualifications are exempt)
Qualification title Qualification code Fee per learner
Level 1:
Level 1 Award in Selling lawfully and ethically A101 £25
Level 1 Award in Understanding the sales cycle A102 £25
Level 1 Award in Understanding marketing A103 £25
Level 1 Award in Communication skills in sales A104 £25
Level 1 Award in Understanding consumer buying behaviour A105 £25
Level 1 Award in Developing customer service skills A106 £25
Level 1 Award in Market your business A107 £25
Level 1 Award in Make successful deals in business A108 £25
Level 1 Award in Sales and Marketing A109 £60
Level 1 Certificate in Sales and Marketing C101 £120
Level 2:
Level 2 Award in Understanding laws and ethics of selling A201 £32
Level 2 Award in Understanding marketing A202 £32
Level 2 Award in Understanding buyer behaviour A203 £32
Level 2 Award in Sales targets A204 £32
Level 2 Award in Selling to customers A205 £32
Level 2 Award in Understanding selling to customers A206 £32
Level 2 Award in Telesales A207 £32
Level 2 Certificate in Sales and Marketing C201 £120
Level 3:
Level 3 Award in Preparing and delivering a sales presentation A301 £36
Level 3 Award in Handling objections, negotiating and closing sales A302 £36
Level 3 Award in Understanding influences on buyer behaviour A303 £36
Level 3 Award in Understanding customer segmentation and profiling A304 £36
Level 3 Award in Understanding sales and marketing in organisations A305 £36
Level 3 Award in Using market information for sales A306 £36
Level 3 Award in Time and territory management for sales people A307 £36
Level 3 Award in Planning for professional development A308 £36
Level 3 Award in Prospecting for new business A309 £36
Level 3 Award in Sales pipeline management A310 £36
Level 3 Certificate in Sales and Marketing C301 £132
Level 3 Diploma in Sales and Marketing D301 £180
Level 4:
Level 4 Award in Managing responsible selling A401 £60
Level 4 Award in Understanding segmentation, targeting and positioning A402 £60
Level 4 Award in Managing a sales team A403 £60
Level 4 Award in Operational sales planning A404 £60
Level 4 Award in Sales negotiations A405 £60
Level 4 Award in Analysing the marketing environment A406 £60
Level 4 Award in Finance for sales managers A407 £60
Level 4 Award in Writing and delivering a sales proposal A408 £60
Level 4 Certificate in Sales and Marketing Management C401 £204
Level 4 Diploma in Sales and Marketing Management D401 £252
Level 5:
Level 5 Award in Understanding and developing customer accounts A501 £72
Level 5 Award in Understanding the integrated functions of sales and marketing A502 £72
Level 5 Award in Sales forecasts and target setting A503 £72
Level 5 Award in Leading a team A504 £72
Level 5 Award in Motivation and compensation for sales teams A505 £72
Level 5 Award in Coaching and mentoring A506 £72
Level 5 Award in Designing, planning and managing sales territories A507 £72
Level 5 Award in Analysing the financial potential and performance of customer accounts A508 £72
Level 5 Award in Relationship management for account managers A509 £72
Level 5 Award in Bid and tender management for account managers A510 £72
Level 5 Award in Developing a product portfolio A511 £72
Level 5 Certificate in Sales and Account Management C501 £252
Level 5 Diploma in Sales and Account Management D501 £312
Level 6:
Level 6 Award in Leading a culture for responsible selling A601 £84
Level 6 Award in Leadership and management in sales A602 £84
Level 6 Award in Planning and implementing sales and marketing strategy A603 £84
Level 6 Award in Salesforce organisation A604 £84
Level 6 Award in Sales forecasting and budgeting A605 £84
Level 6 Award in Developing strategic relationships with major customers A606 £84
Level 6 Award in Managing sales-related change A607 £84
Level 6 Award in Developing and using customer insight A608 £84
Level 6 Certificate in Strategic Sales Management C601 £282
Level 6 Diploma in Strategic Sales Management D601 £396
Apprenticeships:
ISM Level 2 Certificate in Principles of Selling KBQ2 £100
ISM Level 2 NVQ Certificate in Sales CBQ2 £100
Combined Level 2 KBQ2 + CBQ2 £160
ISM Level 3 Certificate in Principles of Selling KBQ3 £110
ISM Level 3 NVQ Diploma in Sales CBQ3 £110
Combined Level 3 KBQ3 + CBQ3 £170
Other fees
Optional additional qualification certificate per Award taken within Certificate or Diploma £15 +VAT
Replacement certificate £30 +VAT
Appeals £100 refund if upheld
Enquiries About Results (EARs):
EARs service 1: Procedures check levels 2-6 () £20
EARs service 2: Quality assurance check levels 2-6 (refunded if grade change) £30
EARs service 3: clerical check level 1 (refunded if grade change) £10
EARs service 4: clerical check and re-mark level 1(refunded if grade change) £20
Approval of Contextualised Assignment free
Approval of Centre Devised Assignment £300+VAT
One annual EQA visit per year free
Extra EQA visit £500+VAT
Study Guides
Studyguide Licence £250 + VAT p.a.

Upsizing or downsizing within a level

It may be possible for a learner registered for an Award or Certificate to upsize and register for a larger qualification at the same level, for example, a learner registered for an Award, who wishes to go on and study for a bigger qualification, can upsize to a Certificate or Diploma. The centre should contact the ISM to discuss this before informing the learner as it may not always be possible. The fee for upsizing is £25 plus the difference in the fee amount between the qualifications. The learner may then be RPL’d for the units they have already achieved towards to larger qualification.

It may also be possible for a learner registered for a Certificate or Diploma to downsize to a smaller qualification at the same level, for example, a learner registered for a Diploma, who wishes to reduce their commitment and study for a smaller qualification, can downsize to a Certificate or Award. The centre should contact the ISM to discuss this before informing the learner as it may not always be possible. The fee for downsizing is £15 for each award being claimed. The learner may then be RPL’d for the units they have already achieved towards to smaller qualification.